SOFT SAVING ISN’T LAZY—IT’S GEN Z SMART

Soft Saving Isn’t Lazy—It’s Gen Z Smart

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, financial success followed a familiar pattern: gain gradually, conserve strongly, get a home, and prepare for retired life. However Gen Z is approaching money with a fresh perspective. Rather than concentrating exclusively on long-term build-up, this generation is prioritizing equilib

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